A Brief History of Web Design
The first website in the world was hosted on a NeXT computer at CERN in a lab in the Swiss Alps. It described what the World Wide Web Project was all about, how to access it, what to use, how to further develop it and so on. It was designed – or rather programmed – by Tim Berners-Lee, the inventor of the World Wide Web himself.
Building upon the idea of the internet as a whole, Berners-Lee came up with the concept of using a system of interlinked hypertext protocols to transfer a user from document to document and so navigate the internet. He and his team developed the original Hypertext Transfer Protocol (http) as well as a language in which documents could be written, called HTML. They also developed the first browser — a program capable of reading HTML and basically ‘browsing’ the various documents.
Without getting into a philosophical debate, web design evolved from chaos created by many minds. There was a certain design curve if you will. It began simple, with basic colors and layouts. Berners-Lee’s WWW site didn’t have more than text and a few links. Most other sites that followed kept it simple as well.
But soon simplicity went overboard with images, music, silly effects and slow bandwidth. Things took momentarily a turn for the worse when Adobe Flash came along. Although it could make a visitor’s site interaction interesting, it weighed down heavily on bandwidth and a user’s time.
Google changed all of that when it banked on a heavy reliance on good old fashioned text to index sites. Suddenly it became vital for a site to have text and information as opposed to fancy intros and beeping menus in order to garner rank in search engines. New languages came along such as PHP, AJAX, jQuery and others to help keep up with the demand for databases and text-based sites.
Despite fast internet available worldwide – and according to Google soon via balloon – the established current style is minimalist. Information needs to be accessible quickly and easily without too much clutter. Images need to speak their proverbial thousand words, while the words or texts need to be concise and interesting. Adobe Flash is used sparingly. While a lot of links are good in a SEO context, it is interesting to note that more and more sites return to the basic one-page scheme that only requires scrolling. This may have to do with the fact that the web is increasingly used by tablets and phones: tapping on links can be frustrating while scrolling is done with a simple flick of the finger.
The future looks simple where web design is concerned. A designer needs to meet the perfect balance between design and information for a site to be user friendly. Text and articles still matter for indexing and ranking, but the more visual a site, the better. Videos and charts help show a visitor what they are looking for.
And that is the crucial point: in the end it comes down to what the visitor is looking for. So when designing a site, give them what they want.
Basic Concepts Of Web Design
If you have decided to create a website to market your product or affiliate products, you need to have a little understanding of what web design is all about. Many people think that you simply throw up a website and it is ready to go. Of course, there are many cookie cutter sites available that you can download for free. But if you want to actually make money with your website, understanding web design techniques that actually work can help increase your bottom line and make sales for you day after day. In this article, we will talk about web design tips, basic strategies that can help you make more money with your online business venture.
The first thing that you need to do with your website is to make it as simple as possible. It’s no longer possible to add as many flashy graphics as you want and get people to click on all of your links with the hope that they will actually buy something. What needs to be done on your website is presenting a design that focuses the visitor on the one thing that you are trying to sell them. This simplicity will make it possible for you to lure in and focus your visitor toward taking action in a specific way. Whether you want them to sign up becoming a lead, or purchase a product that you have for sale, by using simple design redirectional techniques, you can begin to increase your online revenue with a few simple adjustments.
Web design also needs to convey professionalism. So instead of having large gaudy looking banners, and backgrounds that hurt your eyes, you need to create a website that has a specific intention, that is not to glamorous, but also easy on the eyes. By making your website appear to be done by a professional, even if you are doing the work yourself, you will inspire the confidence of the visitor, and they will probably take action which may lead to a sign-up or a sale.
Finally, web design needs to incorporate fast loading pages. Although this is primarily in the area of HTML, it is necessary to limit the amount of graphics that you are using, and also the size of the graphics, so that your website is able to load as fast as possible. If your website can load quickly, it is less likely that the visitor will click away, and a higher probability that you will make a sale on the product or service that you are offering.
These tips should guide you in the right direction if you are thinking about doing your own web design for your website. Even if you are hiring someone else, you can ask them to conform to the tips presented in order to increase the possibility of making sales with your websites. Basically, web design comes down to understanding what needs to be done, implementing it, testing it, and revising your website or blog based upon the results that you achieve.
Basics Of Good Web Design
A well designed web site will help a business increase its customer base, and make sales. It will help the webmaster to inform the website’s users. A poorly designed website, on the other hand, will make visitors click on the back button. There are certain elements of web design that should be incorporated into a website and others that should be avoided at all costs. There are also some elements that should be used sparingly.
One of the critical factors of a good website is the website’s speed. If your website is loading too slowly, your visitors will quickly leave the site. The best way to keep your site fast is to keep it simple, and keep any large elements, such as audio and video to an absolute minimum… or eliminate them completely. Eliminate any excess code from the website, and keep it clean and simple.
Your website should have a clearly defined goal. You may want your users to buy a product, or sign up for your e-mail list. Make it easy for the site’s visitors to go where you want them to go, and to do what you want them to do. If you want them to give you their e-mail address, then put the sign up form in a prominent location on every page. Provide a call to action, and an incentive for signing up. If you want to sell a product, make it easy for the customer to add the product to their cart, and to check out. Always keep the purpose of the site in mind, and provide a call to action, to make it clear what the user should do, and where they should go.
Keep the navigation simple. You don’t want customers looking all over the page, trying to find what they are looking for. In many cases, a navigation bar at the top of the page, containing all of the important links should be provided. Additional navigation on the side and the bottom of the page will make it easy for visitors to get around your website.
When you design your site, give careful consideration to the colors. Different colors have different connotations. Red can mean danger, or it can mean passion. Blue and green tend to have a calming effect. Green can be associated with money or with the outdoors. Make sure the colors that you use reflect the topic of the website. If you use more than one color, make sure that the colors do not clash. Keep the colors complimentary to each other.
Designing a website is not difficult, but you need to plan it out before you start building it. If you feel that you cannot do the design yourself, you can always hire someone else to do the web design. Whether you hire someone, or do it yourself, just remember to keep the site simple and easy to navigate. Make it user friendly, and your website visitors will come back over and over again.